In our blogs, we typically tend to focus on incentive program best practices by highlighting aspects of program planning, execution, and analysis that we believe are valuable to interested end-users of incentives.
This includes program and event managers, curious company executives, and potential clients.
While we always try to consider these topics from the end-user perspective, our goal is to share the insights and expertise gleaned from 35 years of doing business in the incentive industry.
This week I want to do something a little different. I don’t want to talk about what end-users of incentives could or should be doing.
Instead, I want to simply give a brief overview of what these invested parties actually are doing.