Inspired Incentives

Increase Your Engagement with Games (A List of Helpful Tips)

Posted by Devin Ferreira

Fri, Aug 25, 2017 @ 03:23 PM

In our last blog, we looked at reasons why game-based incentive solutions can actually enhance your business rather than devalue it. While a common perception of gamification seems to be that it’s a techno-fad and that the primary function is to placate or distract people from the everyday grind of business, we firmly believe this is not the case.

Now, let’s shift the focus to how game-based incentives can take your program to the next level. In most of the articles that you’ll read about gamification, you may notice two crucial elements that are frequently stressed: 1) the importance of game design, and 2) the importance of understanding your audience.

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Topics: Gamification, Engagement

Three Reasons Gamification Incentives Are Here to Stay

Posted by Devin Ferreira

Tue, Aug 15, 2017 @ 11:23 AM

When you think about the idea of playing games, what comes to mind? Maybe it’s children having fun outside, or maybe you imagine people playing video games or board games. In fact, if you type “playing games” into Google Images, the pictures generated are almost exclusively of these things (not surprisingly, there’s a big focus on video games).

With these images hanging around in our collective subconscious, it’s understandable why some executives might balk at the idea of introducing games into their business models in general, and incentive programs specifically.

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Topics: Gamification

The History of Gamification

Posted by Chris Largent

Thu, Aug 10, 2017 @ 11:04 AM

Gamification is a bit of a buzz word in the incentive industry these days. From sales performance to learning initiatives, businesses seem to be “gamifying” just about everything, allowing for higher engagement and increased motivation, all of which helps drive goals.

Unsurprisingly, gamification has been backed by significant data to show that it works. This is all well and good, but where did the idea of games in the business world come from and how did it find its way to where it is today?

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Topics: Gamification

Gamification in Channel Incentive Programs: An Important Component

Posted by Travis Smith

Wed, Jan 18, 2017 @ 04:03 PM

As defined by Rajat Paharia, Founder and Chief Product Officer, Bunchball, Gamification is the integration of game mechanics and theory into non-game applications and processes in the workplace. Simply put, the concept applies a game-oriented approach to non-game activities, making them more engaging. Game mechanics motivate participants to get involved and solve problems.

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Topics: Gamification

Is There Such a Thing as a Can't-Lose Incentive Strategy?

Posted by Devin Ferreira

Fri, Apr 01, 2016 @ 09:09 AM

Why do people like games of chance? They’re risky by nature, and as a rule most people tend to avoid risks whenever possible. So what’s the draw? Why is there an innate pull to play a game like blackjack, poker, or roulette? According to Ferris Jabr of Scientific American, these types of games affect what is known in our brain as the reward system, a series of neural circuits that have the ability to produce everyone’s favorite euphoria-inducing chemical, dopamine. Thus, as the risk-reward relationship rises, so too does the amount of dopamine that is released, as well as the amount of adrenaline, both of which end up being strong motivational factors.

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Topics: Gamification

Gamification in Channel Incentive Programs

Posted by Travis Smith

Tue, Oct 22, 2013 @ 03:48 PM

As defined by Rajat Paharia, Founder and Chief Product Officer, Bunchball, Gamification is the integration of game mechanics and theory into non-game applications and processes in the workplace. Simply put, the concept applies a game-oriented approach to non-game activities, making them more engaging. Game mechanics motivate participants to get involved and solve problems.

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Topics: Gamification, Channel Incentives

Performance Incentive Programs: More than Just a Game

Posted by Ben Griffith

Mon, Mar 18, 2013 @ 12:15 PM

If you spend part of your day online, then you’re probably aware of gamification. It’s a rapidly expanding concept that basically means turning any activity that does not typically use game dynamics into one that does (primarily via technological resources). 

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Topics: Gamification, Incentive Marketing Strategies

Gamification within Performance Incentive Strategies

Posted by Devin Ferreira

Fri, Dec 07, 2012 @ 03:56 PM

By now, there is plenty of literature available on the present condition of gamification in the business world and its future potential. We’ve run across the definition of “Gamification”, the process of applying game design thinking to non-game applications, often enough to recite it from memory. That being said, there are still many aspects of this discussion to be expounded upon. This is particularly true regarding its relevancy to performance incentives and its applications therein.

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Topics: Gamification, Performance Incentives

Gamification in Channel Incentive Programs: An Important Component

Posted by Travis Smith

Thu, Sep 06, 2012 @ 11:00 AM

As defined by Rajat Paharia, Founder and Chief Product Officer, Bunchball, Gamification is the integration of game mechanics and theory into non-game applications and processes in the workplace. Simply put, the concept applies a game-oriented approach to non-game activities, making them more engaging. Game mechanics motivate participants to get involved and solve problems.

Read More

Topics: Gamification, Performance Incentives, Incentive Marketing Strategies, Channel Incentives, OnDemand Awards, Points Based Incentive Programs