Inspired Incentives

2 Major Alternative Funding Methods for Your Incentive Programs.

Posted by Devin Ferreira

Fri, Apr 13, 2018 @ 03:08 PM

Do alternative funding models exist for performance incentive programs?

According to the Incentive Research Foundation (IRF), the average per-person cost of an incentive program is just shy of $4,000.

What’s more, 60% of respondents to the recent IRF study also claimed that costs are rising faster than budgets, leading the IRF to reasonably conclude that cost pressure is becoming one of the top ongoing constraints for incentive programs.

With cost continuing to be a concern for program planners, it’s fair to wonder if there are any best practices out there that might mitigate these concerns by requiring a smaller slice of a company’s budgetary pie.

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Topics: incentive programs, funding

3 Incentive Strategies You're Not Thinking Of

Posted by Devin Ferreira

Thu, Apr 05, 2018 @ 02:00 PM

I’ve always disliked the proverb, “there’s more than one way to skin a cat.”

Whether or not you’re an animal lover, you have to admit it’s a pretty gruesome way to describe an otherwise benign idea: the idea that there’s more than one way to get a job done.

What is perhaps even more surprising than the origins of the original saying, is that this obscure and outdated reference doesn’t seem to have been properly updated to fit these modern times. How about:

“There’s more than one way to order a Big Mac.”

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Topics: Employee Motivation, Channel Incentives, Customer Loyalty

How to Get the Most from Your Customers: Your Next 20%

Posted by Chris Largent

Thu, Mar 29, 2018 @ 01:32 PM

When attempting to grow your business and sales, do you look toward further account penetration with your best customers or your top 20% of performers?

Maybe your share of wallet with this group isn’t as high as you think it could be. Maybe you believe a targeted campaign to them could yield better results.

You begin to think of ways to further engage these customers beyond your regularly occurring group incentive travel program.

However, I’d like to offer you an alternate solution to help you grow your sales: your Next 20%.

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Topics: Middle 60, Customer Targeting

5 Best Practices for Social Media Use in Incentive Programs

Posted by Chris Largent

Tue, Mar 20, 2018 @ 10:02 AM

Does your company have its own Facebook? LinkedIn? Twitter? Maybe even a Google Plus or Pinterest?

Social media can be a great way to talk to your audiences, whether it’s your employees, customers, or channel partners. Even if you don’t have a designated social media manager, having a direct line of communication with your audience can be very beneficial.

Social media can act as a reinforcement for customer service, a helpful tool for brand recognition, a place to find updates, and so much more.

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Topics: social media

3 Group Incentive Travel Destinations You Haven’t Considered

Posted by Devin Ferreira

Thu, Mar 15, 2018 @ 02:09 PM

Imagine that you’re planning an incentive trip for yourself and 20 of your top customers or employees. Where would you go?

I could say that money isn’t a factor, but of course it is, so your choice would need to consider a somewhat limited budget (for the sake of the thought experiment, we’ll suggest the average incentive budget of around $4,000 per-person).

Now, you could choose a bucket-list destination, like the Galapagos Islands or a safari in Kenya, but these, while admittedly amazing, probably come with a price tag above what you’re willing to pay.

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Topics: Group Incentive Travel

HARDI: 8 Incentive Trends to Shape Your Current Program

Posted by Chris Largent

Tue, Mar 06, 2018 @ 01:15 PM

At our Annual Incentive Leadership Forum, a guest and partner, Emily Saving of HARDI, approached us with an idea for a top trends in incentives blog article. Together we put together the scope and created the piece for Emily to post on her site. 


Below is a summary of the article. 

A Word from Emily:

One of the remarkable things about HARDI is the coalescence of industry expertise from so many points of view. Every time HARDI welcomes a new member we contribute to this body of knowledge, and our industry adds another tool to unlock even greater potential.

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Topics: Incentive Trends

Why Is Group Incentive Travel So Effective?

Posted by Chris Largent

Mon, Feb 26, 2018 @ 10:31 AM

Group incentive travel has been used for many years and by many companies to reward their top performers.

Whether you’re sending your top 50 customers or your 100 best-selling salespeople, group incentive trips can prove a huge motivator and can positively impact your Return on Investment, Experience, and Relationship.

But what is it about these trips that are so motivating? And how do they successfully impact business goals?

For some professional insight to these questions, we turned to a veteran of group incentive travel, Marcia Colburn, the Corporate Marketing and Brand Manager at Caterpillar Financial Services. 

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Topics: Group Incentive Travel

The Top 4 Incentive Travel Mistakes and How To Avoid Them

Posted by Devin Ferreira

Tue, Feb 20, 2018 @ 03:03 PM

Most of us have been there: you’ve planned a trip that you’re really excited about. You consider yourself to be a prudent, fairly organized person, so, thinking ahead, you’ve created a brilliant itinerary to make the most of your limited vacation time.

You feel like you have the perfect balance of active and leisure time, and you’ve even built in an experience of the local culture to help you broaden your horizons and appreciate something you know you won’t find back home.

Now all you need to do is stick to the plan and everything will work out just as you expect it to.

But then your flight gets delayed, or it rains on your day of leisure.

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Topics: Group Incentive Travel

Know Thy Participants: Why Group Demographics Are a Real Difference-Maker

Posted by Devin Ferreira

Tue, Feb 06, 2018 @ 10:02 AM

Let’s play a game. Take a look at the following three personality profiles:

Part 1: Participant Profiles

1) Tony is a 45-year-old independent contractor from Pittsburgh.

He has a wife and two kids. He earns between $50,000-$60,000 a year, and he loves the Steelers and Penguins.

Tony owns a small boat, and during the summer, he and his family rent out the same lake house and spend two wonderful weeks swimming, water skiing, and enjoying the great outdoors.

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Topics: reward options, demographics

The Priceless Value of Experiential Rewards

Posted by Chris Largent

Thu, Feb 01, 2018 @ 10:01 AM

Imagine you’re at this year’s Big Game. The crowd is roaring all around you as you make it to your seat, a beer in one hand and a hot dog in the other.

As you and your friend side step your way past jerseys of green, black, white, and blue, you remember the VIP entrance you just came from.

You were able to shake hands with the head coach of your team and take a picture with one of your favorite players. What an unforgettable experience, you think to yourself, and you settle into your seat for the biggest sporting event of the year.

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Topics: Experiential Rewards