Inspired Incentives

Brian Szymanel

Recent Posts

Rethinking ‘Traditional’ Incentive Program Structures

Posted by Brian Szymanel

Wed, Mar 22, 2017 @ 03:00 PM

Recently, a manufacturer we have worked with for several years wanted to shake things up a little bit by changing their rewards program perspective. This manufacturer owns their distribution channel and wanted to close the 4th quarter strong with an exciting program to motivate their customers. Working with the manufacturer, HMI helped create a customer incentive program to reward based on individual incremental sales and gross margin.

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Topics: Sales Growth

Fulfillment Services vs. Full-Service: The Case for Optimizing Performance Incentive Strategies

Posted by Brian Szymanel

Thu, Aug 06, 2015 @ 12:00 PM

A while back on our blog, we started to discuss what it means to be a full-service performance improvement company. Well, I thought it was time to update the conversation by offering my own personal take on the topic.

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More Than Just Rewards — The Research Side of Performance Improvement

Posted by Brian Szymanel

Mon, Mar 10, 2014 @ 02:02 PM

In order to succeed in the world of performance improvement, you have to be smart and reliable when it comes to providing your clients with the right rewards structure. This includes everything from updated catalogues and breadth of offerings, to marketing savvy and fulfillment capabilities. You need to provide the merchandise, travel, and experience rewards that will motivate employees and customers across the whole spectrum of industry. Most importantly, you need to be able to do this efficiently, and at a price that’s competitive. All of this is a given.

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Topics: analytics

Group Travel - The Benefit of Soft Benefits

Posted by Brian Szymanel

Tue, Oct 29, 2013 @ 03:05 PM

Last year, I took part in a travel program in Cancun that was run by HMI. The program hosted industry experts and HMI customers from all parts of the world. The forum gave us all the opportunity to discuss best practices, trends, and the future direction of the performance incentive space.

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Topics: Group Incentive Travel, Non-Cash Incentives

Start Your Incentive Program Off The Right Way

Posted by Brian Szymanel

Fri, May 17, 2013 @ 03:45 PM

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Topics: Performance Incentives, Incentive Marketing Strategies

Group Travel - The Benefit of "Soft Benefits"

Posted by Brian Szymanel

Thu, Nov 15, 2012 @ 01:38 PM

Recently, I took part in a travel program in Cancun that was run by HMI.  The program hosted industry experts and HMI customers from all parts of the world. The forum gave us all the opportunity to discuss best practices, trends, and the future direction of the performance incentive space.

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Topics: Group Incentive Travel, Travel Destinations

Successful Steps to Get Your Incentive Program Up and Running

Posted by Brian Szymanel

Thu, Sep 20, 2012 @ 12:43 PM

In my many years of selling incentive programs to clients, I’ve found that one of the most critical components of the program is the launch. Without a successful launch, the program can turn into a lose-lose situation for everyone involved, including the client and their customers. It is very important that a comprehensive plan is developed prior to launching a program.  Some of the most critical steps in launching a program are:

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Topics: Performance Incentives, Incentive Marketing Strategies

Customer Service in the Incentive World

Posted by Brian Szymanel

Thu, Jul 26, 2012 @ 10:01 AM

Customer service is critical in all businesses, especially in the incentive world.  With more and more companies outsourcing this service, HMI has made a commitment to always have our own customer service employees, because having our own customer service really can help with the overall success of a program. 

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Topics: Performance Incentives, OnDemand Awards

The Importance of Multiple Stakeholders in an Incentive Program

Posted by Brian Szymanel

Fri, Apr 27, 2012 @ 01:06 PM

One of the biggest challenges that companies face today is the fact that many people only stay at their current jobs/roles for less than five years. As someone who has been in the incentives industry for many years, I know firsthand what a high turnover rate can do to incentive and loyalty programs. Once I establish a relationship with a new client and help them create an incentive program, I encourage them to follow a few of the best practices I have observed over the years when it comes to ensuring the success of a rewards program.

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Topics: Performance Incentives, Performance Improvement, Loyalty Programs, Points Based Incentive Programs, OnDemand Awards

Sales Force Involvement in Your Incentive Program

Posted by Brian Szymanel

Fri, Mar 30, 2012 @ 09:39 AM

To help ensure the success of a points based strategy, having the sales force vested in your program is a great idea.  This will really help drive engagement and adoption of your incentive program, and it will also get your salespeople closer to their accounts – driving sales and increasing loyalty.

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Topics: Performance Incentives, Performance Improvement, Loyalty Programs, Sales Growth, Points Based Incentive Programs, OnDemand Awards, Goal setting, Employee Motivation

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