Inspired Incentives

Anne Bouthilette

Recent Posts

Building Customer Loyalty in the Electrical Industry

Posted by Anne Bouthilette

Tue, Dec 24, 2013 @ 02:30 PM

There are many options available for companies looking to build customer loyalty, ranging from points programs, individual travel incentives, and group travel experiences. Depending on the industry you are in, incentives can target specific customers, markets, or vendors that you would like to build relationships with.

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Topics: Group Incentive Travel, Loyalty Programs, Incentive Marketing Strategies

The Importance of Marketing and Promoting Loyalty Programs

Posted by Anne Bouthilette

Tue, Nov 12, 2013 @ 03:32 PM

As any company with a focus on customer loyalty knows, the way you keep people coming back time and again is by offering tangible benefits. While running a loyalty program can be done in-house with the proper resources and guidance, there are also many benefits to choosing an outside administrator.

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Topics: Loyalty Programs, Incentive Marketing Strategies

Excitement Builds about HMI’s Incentive Leadership Forum

Posted by Anne Bouthilette

Mon, Oct 01, 2012 @ 10:40 AM

As we head into what is shaping up to be a very busy fourth quarter for HMI, all of us here are getting excited about the upcoming Incentive Leadership Forum which is being held at Secrets the Vine luxury resort in Cancun, Mexico on October 4-7, 2012. This inaugural event is going to bring together an exclusive group of HMI’s high tech clients and partners to discuss the latest insights, best practices, and trends in the incentive industry.

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Topics: Performance Incentives, Incentive Marketing Strategies, Meetings & Events

Balancing Expectations for a Successful Group Incentive Trip

Posted by Anne Bouthilette

Tue, Aug 14, 2012 @ 10:03 AM

One of the most commonly asked questions when potential clients are considering a group incentive travel program is how they can achieve maximum success for their company and their customers. Considering the many factors that go into a group incentive trip, it can be a challenge to balance the expectations of a company’s executives with the wants and needs of those who will be attending the trip. As with all incentive programs, the money spent on the reward must have a pay-off for those funding it, so it’s important to look at a group incentive program from all perspectives to ultimately achieve the highest ROI.

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Topics: Performance Incentives, Performance Improvement, Group Incentive Travel, Sales Growth, Employee Motivation

Performance Incentives and the American Dream

Posted by Anne Bouthilette

Thu, Jul 05, 2012 @ 03:00 PM

July 4th is a day when many people take a few minutes to consider what makes America so unique, and yesterday I found myself amongst friends discussing the things that remind us of the United States. There were the typical symbols like the American flag or fireworks and some unusual ones like lobsters, but mostly it was an occasion for us to think about all of the great things that this country has to offer.

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Topics: Performance Incentives, Loyalty Programs, Employee Motivation

Moving the Global Channel Through Incentives and More

Posted by Anne Bouthilette

Thu, Jun 28, 2012 @ 10:58 AM

Earlier this week, I got an e-mail from the Move the Channel Group I belong to on LinkedIn announcing the launch of a new sub-group dedicated to channel professionals in the Asia-Pacific region. For those of you who are unfamiliar with Move the Channel (or LinkedIn), it is a rapidly expanding group started in 2010 started by my colleague Travis Smith. The group was started with a small following of about 50 people and has grown to over 1,400 members representing many different countries and industries. Curious about what Travis attributes the group’s success to and his reasons for expanding further in the APAC market, I asked him a few questions about the group and where it is headed.

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Topics: Global Incentive Program, Channel Incentives

Keeping it in the Family with Group Travel Incentives

Posted by Anne Bouthilette

Tue, Jun 26, 2012 @ 10:02 AM

Group travel incentives are a great way to not only recognize sales people or customers for what they have accomplished, but also provide the opportunity to interact with them in a more personal setting. While most incentive programs cater to qualifying individuals and their guest, there can be a time and place for children to be involved. In many ways a trip that is open to families is likely to be the most complicated, so it helps to look at all the nuances that come with such an incentive offering. The following three considerations must be taken into account before any decision is made regarding who your incentive trip’s attendees will be:

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Topics: Group Incentive Travel, Travel Destinations

The First Impression: Making Sure Incentives Are Well Received

Posted by Anne Bouthilette

Tue, May 22, 2012 @ 10:12 AM

In the world of performance incentives, a first impression can be a very powerful thing. Though much can be said for targeted marketing campaigns that keep participants engaged throughout the entire length of the program, by drawing potential employees or customers into a program from the very beginning, the stage will be set for long term growth and potential.

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Topics: Performance Incentives, Performance Improvement, Loyalty Programs, Incentive Marketing Strategies, Goal setting, Employee Motivation

The Importance of Employee Motivation

Posted by Anne Bouthilette

Wed, Mar 28, 2012 @ 02:26 PM

Over the past several months, we’ve been blogging about how important incentives are – whether as a way to motivate your channel partners or to reward employees with a group incentive trip. We believe that the results speak for themselves, but to illustrate that point even further, we set out to do some research to see what other industry experts are saying

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Topics: Performance Incentives, Performance Improvement, Loyalty Programs, Points Based Incentive Programs, Channel Incentives, Employee Motivation

Going the Extra Mile: The Importance of Great Customer Service

Posted by Anne Bouthilette

Thu, Dec 22, 2011 @ 03:15 PM

The key to any successful rewards fulfillment department is great customer service, and for companies that work with many suppliers, it’s inevitable that sometimes it will seem like moving mountains to get an order fulfilled quickly and seamlessly. Even enormous fulfillment operations have orders that can fall through the cracks, and it is the mark of great customer service when a team can make the unthinkable happen.

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Topics: Performance Incentives, OnDemand Awards, Channel Incentives, Success Story

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