Inspired Incentives

Abby McMillin

Recent Posts

The Psychology of Performance Incentives

Posted by Abby McMillin

Fri, Mar 31, 2017 @ 04:45 PM

As a company, perhaps you are considering implementing an incentive program within your organization. Be it a group incentive travel program, a points based loyalty program (such as HMI's OnDemand Award Program) or a short term promotion, your biggest concern is most likely, “Will it work?” Before making any sort of budgetary commitment, you want to be sure that your resources are going to be put to good use. You will be expected to present clear objectives, initiatives, and ROI metrics.

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Topics: Performance Incentives

Heating Up Engagement With a Long Term Loyalty Program

Posted by Abby McMillin

Fri, Mar 03, 2017 @ 09:56 PM

When a distributor needed a strategy that would consolidate promotions while further penetrating mid-sized customers, we responded by recommending and then ultimately implementing a points-based rewards program.

Their overall objective started with a question:  How do you motivate mid-level dealers who don't typically qualify for a group trip, but who still offer the potential for significant gains in discretionary purchases? The challenge at this point was engaging a customer base that had become distracted by too many messages and too many promotions being run simultaneously. Sound familiar?

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Topics: Loyalty Programs

Presenting the HMI Forum

Posted by Abby McMillin

Wed, Feb 15, 2017 @ 05:39 PM

Recently, we held our annual HMI Incentive Leadership Forum in the beautiful Riviera Maya, Mexico! This is an event that we host every year that brings together HMI executives with valued clients and other industry thought leaders to discuss and promote key trends, technologies, strategic innovations, and general best practices in the world of incentives. What makes this event so special?

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Topics: Performance Incentives

Fueling Sales with a Multi-level Incentive Program

Posted by Abby McMillin

Wed, Dec 07, 2016 @ 08:10 PM

Strengthening relationships and increasing sales is a goal many companies have. With a multifaceted incentive program, this fuel distributor was able to do just that! 

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Topics: Sales Growth

Designing a Successful Channel Incentive Program

Posted by Abby McMillin

Fri, Nov 04, 2016 @ 05:11 PM

When it comes to navigating the channel, you need partners you count on to help you move your products effectively and efficiently.

But how do you design and implement an incentive program to get them to buy in? It’s all a matter of asking the right questions.

 

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Topics: Channel Incentives

Group Incentive Travel Pipe Dreams

Posted by Abby McMillin

Sat, Oct 22, 2016 @ 06:16 AM

Extraordinary achievements deserve exceptional rewards. Group incentive travel programs can reward your top achievers, loyal customers or stellar employees with experiences that create positive, lasting ties to your company, product, and brand. Each trip can be custom designed to excite your audience.

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Topics: Group Incentive Travel

Better Engagement, Better Performance

Posted by Abby McMillin

Fri, Oct 07, 2016 @ 12:45 PM

Are you looking for better ways to engage with a target audience?

Through peer-to-peer recognition, team-focused gamification, and department-wide learning initiatives, engagement programs can dramatically enhance the productivity and efficiency of your target audience. It’s all a matter of asking the right questions.

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Topics: Employee Motivation, Channel Incentives, Performance Improvement

Customer Loyalty: Inspire Loyalty, Inspire Success

Posted by Abby McMillin

Fri, Sep 16, 2016 @ 01:14 PM

Looking for better ways to maintain relationships with your current customers or create new relationships with prospective customers? A customer loyalty program can grow long-term brand loyalty, leveraging unique gamification techniques and tiered creative marketing programs. It’s all a matter of asking the right questions...

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Topics: Loyalty Programs, Customer Service, Performance Incentives

Designing a Successful Sales Incentive Program

Posted by Abby McMillin

Thu, Aug 25, 2016 @ 04:06 PM

Are you seeking to optimize your sales organization’s performance? By employing the right sales incentive strategy, there’s much to gain, and little to lose. It’s all a matter of asking the right questions.

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Topics: Sales Growth, Performance Incentives, Performance Improvement

Trending up: What's new for group incentive travel this year

Posted by Abby McMillin

Thu, Aug 18, 2016 @ 01:55 PM

Every year, the Incentive Research Foundation (IRF) conducts a survey in conjunction with MeetingsNet to help keep its pulse on the latest trends in incentive group travel. This year's survey gathered the opinions of 182 incentive travel planners, and highlights a few significant industry-wide trends such as growing budgets, a spike in popularity for unconventional destinations, and tailored program apps. As incentive travel planners continue to look for ways to meet participants' demands for "authentic, unique, personalized experiences," it seems that the industry's resurgence is offering numerous ways of achieving this.

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Topics: Group Incentive Travel, Incentive Marketing Strategies, Travel Destinations

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