Inspired Incentives

Social Badging and the Evolution of Enablement

Posted by Devin Ferreira

Thu, Feb 11, 2016 @ 12:30 PM

Back in 2012, Harvard Business Review listed social badging as one of its Four Innovation Trends to Watch in 2013. In the piece, HBR intimated that in the near future, badges would become “key variables in human capital evaluation.” Similarly, a November, 2012 New York Times article suggested that “while they may appear to be just images, digital badges are actually portals that lead to large amounts of information about what their bearers know and can do.” At the time, social/digital badging was a relatively new phenomenon in the business and education arenas, however its potential as a value-added resource was already beginning to be explored and expounded upon.

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Topics: Employee Motivation

4 Points to Keep in Mind When Structuring a Customer Loyalty Program

Posted by Abby McMillin

Thu, Feb 04, 2016 @ 12:00 PM

What are some ideas for structuring a customer loyalty program?

1. Keep Things Simple

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Topics: Loyalty Programs

The Cutting Edge of Performance Incentives

Posted by Devin Ferreira

Thu, Jan 28, 2016 @ 12:30 PM

Everyone’s heard the age-old adage, “knowledge is power.” However, as we in the business community find ourselves traversing through this data-driven decade, we have to realize that knowledge is no longer just power: it’s profit. With the exponential growth in value of analytics-based solutions, it’s becoming harder and harder to solve modern-day problems with antiquated (that is, data-less) strategies. In order to satisfy increasingly sophisticated demands, you need a tool, a module, a system that can provide the kinds of data points and analysis your clients are looking for.

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Topics: analytics

Incentive Travel Destination Spotlight:  Costa Rica

Posted by Judy Houhoulis

Fri, Jan 22, 2016 @ 12:00 PM

It’s chilly January days like this when our minds tend to wander to warm, palm tree laden places along some coast somewhere. Well, nestled between Nicaragua and Panama in South America, bordering both the Caribbean Sea and North Pacific Ocean, is one such place – beautiful Costa Rica! Let me paint the picture for you…

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Topics: Travel Destinations

Five Things to Know About the New HMI Website

Posted by Devin Ferreira

Thu, Jan 14, 2016 @ 12:00 PM

2015 was a big year for us at HMI, not just in terms of dollars and cents, but also because it marked the year that we decided to fully revamp our corporate website. With updates in everything from a more modernized design to greater functionality, we feel that the new site now more accurately reflects the organization’s programs, progress, and overall operations. The result is a sleek, informative, and user-friendly online presence that captures the essence of what HMI is all about. Here, in no particular order, are 5 things to know about how the new site has changed and what you can find there:

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Topics: Performance Improvement

Channel Incentives:  Identifying the POI

Posted by Abby McMillin

Thu, Jan 07, 2016 @ 12:00 PM

How can channel incentives reach end-users and capture critical information?

Effecting change in your channel takes knowing who’s driving its most important sales behaviors.

Our channel incentive programs target the point of influence (POI). Through our intuitive claims process, we helped a technology security firm identify these channel members and motivate them to move product through a steps-to-the-sale incentive structure.

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Topics: Channel Incentives

Four Incentive New Year's Resolutions

Posted by Devin Ferreira

Thu, Dec 31, 2015 @ 10:00 AM

It’s that time of year again, the time when many of us make a pledge to change some of our habits, actions, or activities for the foreseeable future. Now for the majority of people, these New Year’s Resolutions won’t survive the summer; however that shouldn’t stop us from making attempts at self-improvement. For instance, this year I’m making the resolution to read more books and watch less TV. To do this, I’ve decided that for every hour of TV that I watch in 2016, I will read for an equal amount of time (if this sounds ambitious, it is: I have about 5 different Netflix shows sitting in my queue at the moment).

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Topics: Incentive Marketing Strategies

The Gift of Gifting

Posted by Abby McMillin

Thu, Dec 24, 2015 @ 10:00 AM

We all have that one person in our lives who is impossible to shop for: They either already have everything, or never vocalize anything they'd actually like to receive. Well, I was finishing up my holiday shopping yesterday—and checking my list twice—and I was relieved to already see this person's name crossed off.

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Topics: Non-Cash Incentives

HMI Hosts 3rd Annual Incentive Leadership Forum

Posted by Devin Ferreira

Fri, Dec 18, 2015 @ 10:00 AM

Last month, HMI hosted its third annual Incentive Leadership Forum at the brand new Grand Fiesta Americana in Puerto Vallarta, Mexico. The three-day event brought together an exclusive group of clients, global partners, and industry experts to discuss the latest insights, best practices, and trends that are currently shaping the incentive industry.
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Topics: Performance Incentives

Mindshare Always Matters

Posted by Devin Ferreira

Thu, Dec 10, 2015 @ 12:30 PM

Why do incentive programs fail? Often times, it comes down to one word: mindshare. By definition, the term “mindshare” refers to the awareness and attention of a given audience, and when a program fails to differentiate itself from the competition, it often translates into a watering down of the program audience’s available mindshare. Because of this, it’s important to out-market the competition early and often in order to win target participants over to your side rather than your competitors’.

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Topics: Performance Incentives

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